Holidays are a great time for retail spending – retailers and consumers are aware of this on some level, so don’t forget to make the most of Valentine’s Day upcoming to remind your customers to make that extra purchase!
The Pharmaceutical Society of Ireland is as of this week instructing pharmacies to no longer perform food intolerance testing. This follows an advisory published by the Health Products Regulatory Authority that food intolerance testing can only be useful with expert guidance from a doctor or dietitian. The HPRA warns that any single food intolerance test does not have clinical usefulness, based on their survey of existing food intolerance testing products.
All our PharmaPOS users love their ability to create attractive shelf talkers and posters. We also provide tools to create great banners and even promote offers on Facebook. But some of our users aren’t making the most of their ability to create stickers to help bring attention to their special product offers. Using stickers is an extremely effective way to help products move off the shelves and increase impulse buying.
PharmaPOS users will have noticed earlier this year we updated the functionality of the unique PharmaPOS Image Manager, organising product images by much more specific categories to make it even easier to find what you are looking for.
In-store marketing experts tell us that holidays are a very important time for marketing and holiday themes really work. Why do holiday themes work? Holidays are times when people are out and about and there is a fun mood in the air. When visitors to your pharmacy feel it’s a special time they are more receptive to your in-store marketing message. Use our new PharmaPOS Halloween-themed shelf talkers and posters over the next couple weeks, not only to promote specific halloween products, but for any special offers in your shop.
Are you having any problems with your existing printer? At this price, maybe it?s time to replace it with a new high-quality laser printer with a 3-year warranty.
Are you using an inkjet printer? You?ll find a new laser printer to be a huge improvement!
Laser printers give you:
We’re happy to share a free printable Mother’s Day poster – remind your customers that the holiday is coming and it’s time to buy some luxury items for the special ladies in their lives, either their mothers or the mothers of their children! Some pharmacies carry jewellery and fragrances, these are great items for Mother’s Day but we also recommend promoting luxury cosmetics and bath and beauty products or even health products. We think “take care of your health” is a great way to let Mom know you love and care about her.
Due to popular request, we’ve brought back 25mm round stickers. We are now getting our pre-cut 25mm round sticker stock from the same supplier as our great 40mm stickers. For the same great price as the 40mm stickers, the 25mm sticker sheets have 70 stickers per sheet which adds up to an amazing 6300 stickers per 90-sheet pack! Our stickers are easy to peel off the backing and stick well to a variety of surfaces, but are still easy to remove.
More and more pharmacies are using social media platforms to reach their customers with their news and special offers. PharmaPOS is now adding Facebook to your promotional toolbox with new templates for your Facebook cover photo or Facebook posts!
We hope you’ll join us in looking forward to a happy, productive and hopefully prosperous new year in 2017! We’d also like to take this opportunity to express how glad we are to have such great customers and partners to work with in the years past and years to come.
For 2017 we are looking forward to introducing a range of templates to create your own Facebook cover photo image as well as to create customised promotional images to post to your Facebook timeline.
We have just introduced new templates for shelf-edge price tags on PharmaPOS. These are 90mm x 39mm tags that are suitable to slot into a 39mm data strip holder (See the PharmaPOS Shop for 39mm Data Strip Holders).
Yes! We have new wobbler templates. Our wobbler template designs are 10cm square sizes that you print and cut out from heavy paper (heavy a4 paper is available from the PharmaPOS Shop). We will be expanding our offering of wobbler templates for the rest of 2016 and into the next year. If you are interested in other wobbler shapes, please let us know! We are interested in the possibility of providing pre-perforated circular paper for circular wobblers and possibly other shapes as well.
Congratulations Oonagh O’Hagan of Meaghers Pharmacy:
We have lots of good news about printers and toners today! We are excited to announce that we have two new high-quality laser printers available: the Oki C332dn and the C532dn. We also have toners available for the new printers. And as if that wasn’t enough good news, we have also lowered our prices on all toners!
We are delighted to announce the winner of our “Dress Up Your Pharmacy for Halloween” contest. Lynch Pharmacy in Castleisland, Co. Kerry did a terrific job giving their pharmacy a great halloween makeover with streamers, balloons, and lots of other decorations including skeletons and spiders!
We are delighted to offer 2 new products on the PharmaPOS Shop. Wobblers are great for drawing your customers attention to particular offers, products, or areas in your shop. Break the monotony of flat horizontal shelf displays with wobblers, that jump out and demand attention. Our new Counter Topper with Card Holder is a great way to offer loyalty cards to your customers. We recommend loyalty cards for Christmas. Loyalty cards strengthen your relationship with your customer and help keep your pharmacy in mind as a shopping destination.
We are excited to announce a newly designed suite of Christmas templates to help you with the best in-store marketing opportunity of the year!
We really want to hear from PharmaPOS customers as well as those few Irish pharmacies that aren’t our customers yet! We want to know what you think of the PharmaPOS service if you’re using it or you have used it, what new templates you’d like to see, any other POS-related products that you’d be interested in including in your shop, or any other services related to reaching your customers that you might be interested in!
All About Vitamins and Minerals
What are vitamins?
The word vitamin derives from the Greek vita meaning life + “amine” (because they were originally thought to contain amino acids).